ODDO ERP implementation and impactful pack redesign accelerated operational excellence and brand modernization.
Cleansol | Pakistan's Best Cleaning Solutions Providing Company
More than 50 years of industry expertise, we provide detergents, liquids, and home care solutions designed for customer satisfaction.
Serving businesses and consumers across Pakistan with a robust network that ensures reliable supply and timely delivery.
Streamlined cleaning and hygiene solutions in fabric, kitchen, and surfaces care to keep spaces clean, safe, and healthy.

Cleansol is a dynamic home care and hygiene company focused on building trusted consumer brands that deliver quality, value, and everyday convenience. With a strong understanding of evolving consumer needs and market trends, Cleansol combines strategic brand development, innovative marketing, and customer-focused initiatives to strengthen its presence across Pakistan.
Driven by creativity, market insight, and continuous innovation, Cleansol is committed to developing meaningful connections with consumers, expanding brand visibility, and creating products that become an essential part of everyday households. Its approach is centered on strong brands, effective marketing, consumer trust, and sustainable market growth.
More Than 50 Years in Manufacturing
Tower-Based Spray Drying Technology
Superior Quality, Materials
80K+ Outlets all over Pakistan
More Than 50 Years in Manufacturing
Tower-Based Spray Drying Technology
Superior Quality Materials
Available In 80K+ Outlets all over Pakistan



Haji Abdul Latif founded the business legacy with Ibrahim Rang Walay at Galla Mandi market.
NEEL, the iconic blue brightener, was introduced, establishing early product recognition across Pakistan markets.
Bouncer was launched as a game-changing innovation, strengthening the company’s cleaning portfolio significantly and growth.
HERO Washing Powder launched, while wholesale trading operations formally began, expanding reach and market presence.
Cleaning Solutions Pvt. Ltd. established, debuting first TVC as HERO Washing Powder entered mass media.
HERO initiated a sales revolution, introducing the industry’s first structured distribution model nationwide with scale.
First corporate office inaugurated at Galla Mandi, marking a major operational and organizational milestone achievement.
Second TVC launched as distribution rapidly expanded across Faisalabad, Lahore, and Islamabad/Rawalpindi markets for growth.
HERO pioneered 5KG bulk SKU innovation and strengthened brand presence through digital transformation initiatives nationwide.
Third TVC, Dhulai Zara Hat Kay, launched as Dish Wash Bars transformed kitchen cleaning habits.
Fourth TVC, Hero Har Ghar Main, reinforced HERO’s presence in households nationwide through mass outreach.
Fifth TVC, Hero Har Ghar Ka, emphasized safety, hygiene, and trust in every home nationwide.
New ranges launched, modern trade onboarded, sixth TVC aired, and systems digitized for efficiency.
A new corporate office was constructed, supporting growth, governance, and long-term scalability goals.
The company realigned strategy, people, and processes, setting strong foundations for future-ready growth.
ODDO ERP implementation and impactful pack redesign accelerated operational excellence and brand modernization.
Focused execution across distribution, marketing, and operations, consolidating growth and ensuring measurable performance outcomes.
Year of expansions; success Goes On… to new markets, products, and digital initiatives, driving long-term growth.