Founded over 50 years ago in Multan, Cleansol (Group of Companies) began as a humble family-led trading venture and has grown into a trusted name in detergent manufacturing through vision, resilience, and innovation. With decades of experience, strong research and development, modern manufacturing facilities, and an expanding nationwide distribution network, Cleansol delivers high-quality, affordable cleaning solutions to households across Pakistan; rooted in legacy, driven by progress, and committed to excellence.
A Legacy of Excellence in Every Home
For over 50 years, Cleansol has been delivering trusted, high-quality detergent products across Pakistan, blending innovation with tradition.
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Cleansol
Haji Abdul Latif, the unwavering pillar and guiding light of the family, laid the foundation of this venture with vision and determination. As destiny unfolded, his elder sons, Sheikh Nadeem and Sheikh Naeem, armed with knowledge and ambition, stepped into the business in 1985, standing shoulder to shoulder with their father to drive it forward. By 1987, Sheikh Adnan joined the ranks, and together, the brothers embarked on a bold journey transforming their modest trading venture into a formidable force. With resilience and foresight, they expanded beyond trading, venturing into the import of laundry and food chemicals, establishing their name as key distributors in wholesale markets. It was not just a business it was a legacy in the making.
1976 – Foundation
Cleansol was established in the heart of Multan by visionary entrepreneur Sheikh Mohammad Ibrahim, laying the foundation for a legacy built on trust, hard work, and long-term vision.
1985 – Leadership Expansion
With the entry of Sheikh Nadeem and Sheikh Naeem, the business entered a new phase of growth, combining experience with modern thinking to expand operations and market reach.
1987 – Strategic Growth
Sheikh Adnan’s addition strengthened the leadership team, bringing strategic insight and momentum that helped transform the company from trading into diversified operations.
2010 – Manufacturing Excellence
The launch of the CSPL factory marked Cleansol’s transition into large-scale manufacturing, powered by advanced technology and a strong commitment to product quality.
2014 – Market Expansion
The establishment of Ibrahim & Company reinforced sales and marketing operations, enabling structured growth, wider distribution, and stronger brand presence across Pakistan.
Founded More Then 50 years ago in the heart of Multan by the visionary Sheikh Mohammad Ibrahim (Ibrahim Rangwala), the journey began as a humble trading venture – one man’s dream that would lay the foundation for an enduring legacy. From those modest beginnings, a story of passion, resilience, and transformation unfolded, shaping the brand you know today.
Haji Abdul Latif, the unwavering pillar and guiding light of the family, laid the foundation of this venture with vision and determination. As destiny unfolded, his elder sons, Sheikh Nadeem and Sheikh Naeem, armed with knowledge and ambition, stepped into the business in 1985, standing shoulder to shoulder with their father to drive it forward. By 1987, Sheikh Adnan joined the ranks, and together, the brothers embarked on a bold journey – transforming their modest trading venture into a formidable force. With resilience and foresight, they expanded beyond trading, venturing into the import of laundry and food chemicals, establishing their name as key distributors in wholesale markets. It was not just a business – it was a legacy in the making.
With Sheikh Nadeem’s engineering expertise fueling innovation, the company took a bold leap into advanced product research and development, crafting a range of groundbreaking products – including the iconic Hero Detergent Powder. This relentless pursuit of excellence led to a monumental milestone in 2010: the establishment of the CSPL factory, a symbol of ambition and progress. As the vision grew, 2014 marked another defining moment with the creation of the Ibrahim and Company office, dedicated to driving sales and marketing with precision and strategy. Year after year, the distribution network expanded, cementing Hero Detergent’s status as a trusted household name across Pakistan – a testament to resilience, innovation, and an unshakable commitment to quality.
Today, the company takes pride in being Pakistan’s leading detergent manufacturer – a homegrown success story built on trust, innovation, and excellence. Using state-of-the-art technology, it upholds an unwavering commitment to quality, affordability, and consistency, ensuring that every product meets the needs of Pakistani households. With deep roots in the nation’s values and a vision for the future, the company continues to evolve, proving that world-class products can be proudly made in Pakistan, for Pakistan.
The company has continuously expanded its workforce, driving deeper market penetration and strengthening its presence across Pakistan. With a steadfast commitment to growth, it remains focused on enhancing its operations, refining its brand, and delivering high-quality products to households nationwide. Through innovation and strategic efforts, the company continues to solidify its position as a leader in the industry—rooted in its past, yet always moving toward a brighter future.
